Soundtrails: Branding, App UI and Print Design.
Challenge
The Soundtrails team were looking to refresh their existing brand and smartphone app.
Process
We met with the team to discuss the project in full and to define the brief in detail.
Solution
Our team then developed a fresh, contemporary brand which encapsulated the products functionality and purpose. We also created co-branded marketing collateral for partnerships with local councils and visitor bureaus.
The second phase of the project consisted of re-designing the user interface for the smart phone app which included the customers journey from discovery to walking the trail.
Planning your own rebrand, website refresh or campaign?
If this project sparked ideas for your business, we’d love to hear about them. We help growing organisations move from “bit pieced together” to cohesive brands, websites and campaigns that feel like you – and work in the real world.
